Ah, yes. After further investigation it appears that CI has quite the history.
CI was Started by an ancient descendant of Geoffrey De Charney, a Templar Knight. De Charney was thought to have found the Shroud of Turin. Turned out what he had actually discovered was a maduro tobacco leaf.
His quest for the holy grail was sidetracked after he learned of the goodness of the maduro leaf. He spent the rest of his days smoking primitive cigars until he fell asleep with one in his mouth and perished in a devastating blaze.
Anyhoo, his cigar interest was continued by his grandson who begat some others and boom, CI was born.